This is a practical guide to Pinterest video pin size and formats. By the end, you'll know the exact dimensions, aspect ratios, and file specs Pinterest recommends, plus a step‑by‑step instruction on how to crop and resize your recordings with Clideo tools.
We'll also share tips on how to improve your pins and answer the most frequently asked questions.
TL;DR
- Ideal Pinterest video pin size: 1000 × 1500 px (2:3 vertical). Other supported formats: 1000 × 1000 (1:1), 1080 × 1350 (4:5), 1080 × 1920 (9:16).
- Video length: Platform supports 4 sec – 15 min, but for best results, use 15–60 s for organic pins and 6–15 s for ads. Max file size 2 GB
- Tech specs: Use high‑resolution vertical video in MP4/MOV/M4V format, designed for autoplay and sound‑off viewing, with clear text overlays and visual storytelling.
- Design tips: Keep key elements inside safe zones (about 250 px from top/bottom and 50–100 px from the sides), stay consistent with your visual style, and write keyword‑rich descriptions for better discovery.
What is Pinterest?
Pinterest is not a classic vanity fair like Instagram. It's more about sharing ideas and inspiration than boasting and showing off. Pinterest users use the platform as a search engine and mood board rather than as a social medium for keeping in touch and communicating with followers.
The central elements of this system — pins — stand for a piece of visual information. They can be video pins, images, or infographics. Even though pin images are silent, they can include text overlays, descriptions, and hyperlinks. Several single pins can be grouped into a board - a collection of ideas or a color palette.
Pinterest is also widely used for discovering ideas in areas such as home decor, fashion, food recipes, wedding planning, and DIY crafts. Users often search for inspiration to enhance their personal projects or daily routines. This makes Pinterest a valuable platform for creators and businesses to share content that resonates with these interests.
In addition to these themes, seasonal trends and holiday-related content tend to perform well, attracting users looking for timely ideas and gift guides. Engaging with these popular topics through well-designed pins can help increase visibility and engagement on the platform.
Pinterest supports various pin formats like image pins, video pins, idea pins, and carousel pins, each offering unique ways to showcase content effectively within these popular themes. Utilizing the right format for your content and adjusting the video aspect ratio when needed can further enhance your reach and impact on Pinterest.
Image pin size
Pinterest pin sizes depend on the pin type, but for image pins, vertical images are preferred. The standard pin size is1000 x 1500 pixels, portrait 2:3 ratio. Square pins at 1000 x 1000 pixels are also acceptable, though they are not the primary choice for Pinterest marketing.
Here are the recommended Pinterest image sizes:
- Vertical image: 1000 x 1500 pixels
- Square image: 1000 x 1000 pixels
- Long pins: 1000 x 2100 pixels
- Profile picture: 280 x 280 pixels
- Cover image: 600 x 600 pixels or 1000 x 1000 pixels
- Banner photo: 800 x 450 pixels (horizontal orientation)
Supported image formats: BMP, JPEG, PNG, TIFF, WEBP. Maximum image file size: 20 MB.
Use high-quality, high-resolution images so your content stays visually appealing.
Video pin size
If you want to create video pins that look sharp and perform well, getting the Pinterest video pin size right is essential. While Pinterest started as an image‑first platform, video pins now do a great job of promoting posts and gathering views — especially on mobile.
The ideal Pinterest video pin size is 1000 × 1500 pixels in a 2:3 vertical orientation. This standard pin size works best in the feed and maximizes vertical screen space on phones.
Here are the main Pinterest video pin size options and aspect ratios:
- Standard video pins (2:3): 1000 × 1500 pixels
- Square videos (1:1): 1000 × 1000 pixels
- Vertical videos (9:16): 1080 × 1920 pixels
- Vertical videos (4:5): 1080 × 1350 pixels
In terms of length, Pinterest allows videos from 4 seconds to 5 minutes, but shorter videos usually perform better. As a rule of thumb:
- For organic content, aim for 15 seconds to 1 minute.
- For paid content and video ads, 6–15 seconds often delivers the best results.
Supported video file types: MP4, MOV, or M4V. Maximum video file size: 2 GB. If your footage is too heavy to upload, you can first reduce the MP4 video file size with an online compressor.
Pinterest video pins autoplay in the feed, so make sure your video grabs attention in the first seconds. Your Pinterest video should also work perfectly for sound‑off viewing through text overlays, captions, and clear visual storytelling. So to keep key elements from being cut off, stay within the recommended safe zones:
- Top: 270 px
- Left: 65 px
- Right: 195 px
- Bottom: 790 px
Pinterest ads specs
All of the specs above also apply to image or video ads across formats like standard image ads, single pin promotions, and idea ads. Stick to a 2:3 or 1:1 aspect ratio and use PNG or JPEG for images, and MP4, MOV, or M4V for videos.
Standard image ads use only one image. Collection‑style formats pair a main image with secondary creatives, which should keep the same aspect ratio and, ideally, the same size. You can also use multiple images or videos to create carousel pins and showcase ads. Quiz ads are another mobile‑focused option and can support a broader Pinterest marketing strategy.
Just remember to keep your video ads the same size as regular pins and usually shorter than standard video pins, ideally within 5–15 seconds. Videos can be up to 2GB.
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How to resize a video for Pinterest
You can upload videos and images to the Pinterest feed from your camera roll or record a visual right in the tool. You can learn the exact steps for creating pins in the official Pinterest manual or in our short tutorial on post videos on Pinterest.
Clideo has two perfect tools for that: Video Editor and Video Resizer. While the former is a multi-functional service for turn-key video editing, the latter is simpler and better suited if you just need to quickly resize the video or change the aspect ratio for platforms like YouTube. So let's focus on it.
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Upload a video to the tool.
The Video Resizer is a browser-based tool, so just click to open it. Then upload your file from the chosen location to have it immediately transferred to the editing canvas.
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Resize the video for a Pinterest pin
To resize the video for a Pinterest pin, see the Resize for section to the right of the player. Select Pinterest in the first field and then the video type you need in the second. The tool will automatically apply the right aspect ratio and Pinterest video pin size, so you don't have to remember the exact pixel values.
You may also choose another social media platform and its post type, or select the Custom option and set the desired aspect ratio and size in pixels, much like using an online tool to resize video for different social platforms.
If you choose "Custom", enter the video's width or height, and the second parameter will appear automatically. You can also uncheck the chain icon to set both parameters manually, without locking in a specific aspect ratio.
Next, decide on a crop option: you can either fill the frame with the video or fit your recording to the frame. If black sidebars remain, you can change their color or blur them.
Don't forget to select a video format before exporting your project. When you're done, hit the "Export" button and wait a few moments.
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Save the resized video
Give the video a final review to make sure you like what you got. If so, you can either download it to your device or add it to cloud storage, or you can even tweak it later in a video resizing app for iPhone if you prefer editing on mobile and you are a Pro user.
We regularly improve our tools to add new features or enhance your experience. Check our Help Center for the most recent instructions.
Tips and best practices for pins
Every Pinterest profile is unique, and every approach is authentic. Still, there are a few best practices that work for almost everyone.
- Aim your pins for mobile devices. Pin dimensions should maximize vertical screen space because most Pinterest browsing happens on phones.
- Image quality matters. Use high‑resolution, high‑quality images so your pins look polished and appealing — Pinterest is about visuals first, not text or audio.
- Use pin descriptions to attract a wider audience. Don't forget to include relevant keywords so your content can be discovered in search.
- Be consistent. Develop your aesthetic style and keep a consistent look across image pins and idea pins so your profile feels cohesive.
Yes, it most certainly can. A video can be published as a regular pin or as part of organic content, as long as it meets the Pinterest video specs we've discussed earlier.
MP4 and MOV are the most popular formats and usually the easiest to work with.
The ideal video pin size is 1000 × 1500 pixels in a 2:3 vertical orientation, which is the standard size. Square and other vertical formats are also supported.
Safe zones are areas where important elements won't be cut off. That's where you should place key information, text, buttons, or logos. The safe zone is 270 px from the top, 790 px from the bottom and roughly 70 and 200px on the left and right sides.
Standard‑width videos (for regular pins or video ads) are typically at around 1080 px wide, for example, 1080 × 1920, 1080 × 1350, or 1080 × 1080. Staying close to these dimensions helps your pins display correctly across devices.